This Privacy Policy applies to the Bugbite Identifier mobile application (the “Application”) and the Bugbite Identifier website (together, the “Services”). The Services are provided free of charge by the developer of Bugbite Identifier (the “Service Provider”).
Effective date: 2026-08-18
Photos and classification results
Photos selected or captured for bite recognition are processed locally on your device. Bugbite Identifier does not upload the photo or the specific classification result to its servers, Google AdMob, Amplitude, Firebase Hosting, or another image-recognition service. Locally stored photos or history remain under your control and can be removed through the Application or by uninstalling it.
Mobile application data
The Application uses analytics and advertising services that may process the following categories of technical and usage data:
- Internet Protocol (IP) address, which may be used to estimate a general location;
- device and application information, such as device model, operating system, platform, app version, and build number;
- device or account identifiers, including an app-instance identifier and, for advertising, the Android advertising ID, App Set ID, or similar identifiers where available;
- usage and advertising interactions, such as app launches, screens or features used, ad impressions, taps, and related timestamps;
- diagnostic and performance information, such as app or SDK launch time, processing time, errors, and ad-loading results.
The Application does not request precise GPS location. The raw photo and the raw bite classification label are not included in analytics or advertising events.
Advertising with Google AdMob
The Application displays banner advertisements provided by Google AdMob through the Google Mobile Ads SDK. According to Google, this SDK automatically collects and shares IP addresses, user interactions, diagnostic information, and device or account identifiers for advertising, analytics, and fraud-prevention purposes. This may include the Android advertising ID when it is available.
Google and, depending on the advertisement and your privacy choices, its advertising partners may use this information to select and deliver ads, limit how often an ad is shown, measure ad performance, provide reporting, and detect fraud or abuse. If personalized advertising is permitted, information may also be used to personalize ads. If personalization is refused or unavailable, non-personalized or limited ads may still be displayed, and some technical data may still be processed to deliver and measure ads and protect against fraud.
For users in the European Economic Area, the United Kingdom, Switzerland, and other regions where required, the Application uses Google’s User Messaging Platform (UMP) to request and store advertising privacy choices before requesting ads when consent is required. You can review or withdraw those choices from Settings → Ad privacy options when that entry is required and available. Withdrawing consent does not affect processing that occurred before withdrawal.
You can also manage advertising personalization in Google My Ad Center, and reset or delete the advertising ID through your Android device settings. Advertising privacy choices do not disable the separate Amplitude analytics service.
Application analytics with Amplitude
The Application uses Amplitude with its EU data endpoint to understand reliability and feature usage. Analytics events may include app launch, image source, editing action, classification start and completion, confidence level and processing duration, processing-screen timing, ad load status or impression, settings and history use, external actions, and technical errors. These events do not include the selected photo or the raw classification label.
Analytics data may also include an Amplitude app-instance identifier and the device and application information listed above. It is transmitted over HTTPS to Amplitude’s EU endpoint. The Service Provider currently retains Amplitude event data for up to 24 months, after which it is deleted or aggregated unless a different period is required by law.
Third-party services and disclosures
The following providers process data under their own terms and privacy policies:
- Google AdMob, Google AdSense, Google’s consent management platform, and Google Mobile Ads – Google Privacy Policy, how Google uses information from partner sites and apps, and Google advertising technologies;
- Amplitude (EU endpoint) – Amplitude Privacy Notice;
- Google Analytics – Google Privacy Policy and how Google uses information from partner sites;
- Firebase Hosting and jsDelivr, for delivering website files as described below.
These providers may process information in countries other than your own, subject to the safeguards described in their policies. Information may also be disclosed when required by law, to protect rights or safety, to investigate fraud or abuse, or to service providers acting on the Service Provider’s instructions.
Legal bases
Where data-protection law requires a legal basis, advertising personalization and access to advertising identifiers or device storage are based on consent where required. Other processing may be necessary to provide and secure the Services, comply with legal obligations, or pursue legitimate interests such as understanding service performance and preventing fraud, subject to applicable rights and safeguards.
Data retention and deletion
Photos and classification history stored locally remain on your device until you remove them or uninstall the Application. Amplitude retention is described above. Google determines retention for data it processes through AdMob according to its own policies and controls. Contact 12nomonkeys@gmail.com to request deletion of data controlled by the Service Provider and provide any app-instance information available to you. Requests involving Google or Amplitude may also be subject to those providers’ identity, retention, and deletion procedures.
Your choices and rights
You can stop future collection by uninstalling the Application. You can also change advertising choices as described in the AdMob section. Depending on your location, you may have rights to access, correct, delete, restrict or object to processing, withdraw consent, or request portability of personal data. You may also have the right to complain to your local data-protection authority. Send requests to 12nomonkeys@gmail.com; a response will generally be provided within 30 days, subject to applicable law.
Children
The Services are not directed to children under 13, and the Service Provider does not knowingly solicit personal data from or market to children under 13. If you believe a child has provided personal information, contact 12nomonkeys@gmail.com so it can be investigated and deleted where appropriate.
Security
Reasonable technical and organizational safeguards are used to protect information. Data sent to the analytics and advertising providers is encrypted in transit. No method of electronic transmission or storage is completely secure.
Website analytics with Google Analytics
The website uses Google Analytics to understand visits and improve its content. The Google tag may collect page URLs, referrer information, browser and device information, approximate location derived from an IP address, timestamps, and interactions with the website. Google Analytics may set or access first-party analytics cookies and processes this data on Google’s behalf under its own privacy terms.
The website also loads the Google AdSense publisher tag to display Google’s consent management messages and to support advertising when it is enabled. For visitors in the European Economic Area, the United Kingdom, and Switzerland, Google Consent Mode initially denies analytics and advertising storage and related advertising uses. Google’s consent management platform updates those settings according to the visitor’s choice. Visitors can refuse consent or manage individual options in the message.
Website image recognition
If you use the Identify a Bite page, the selected image is decoded and analyzed locally by your web browser. The image and model result are not uploaded to Bugbite Identifier, Firebase, jsDelivr, an analytics provider, or another recognition service.
Your browser downloads the TensorFlow Lite model from this website and the pinned LiteRT.js runtime from jsDelivr. As with ordinary website requests, Firebase Hosting and jsDelivr may receive technical connection data such as an IP address, browser headers, and request time when delivering those files. The website includes the Google Analytics and AdSense tags described above, but it does not store or send the selected photo or classification result through those tags.
Changes to this policy
This Privacy Policy may be updated to reflect changes to the Services, providers, or legal requirements. Material changes will be indicated by updating the effective date on this page. Please review this page periodically.
Contact us
For privacy questions or requests, contact the Service Provider at 12nomonkeys@gmail.com.